Page 72 - March 2023

Almost all website owners want visitors to stay for longer on their website. But, is this something that is actually achievable? In this article, we take a look at the topic of website visits in detail and look at ways you can follow to make visitors stay for longer on your website. However, there are times when websites cannot engage users for a long time. A website that shows the weather for a particular city, for instance, will not be able to hold visitors for longer than the average time of 5 seconds.
Weather websites tend to have the highest bounce rates and the lowest average time spent on website statistics. But they probably don’t worry about this metric. For them, the only thing that matters is to get the customer over to their website. To put our introduction briefly, things and metrics should always be looked at in context. Experts online do go on and on about visitor duration and say that’s the only metric that counts. However, this factor is just one of many goals that you should set for your website – not the only one.
Now that we’ve established the context of average time spent on a website, we proceed to look at the importance it carries.
Why is Average Visitor Duration Important for a Website?
When you create a website for your business, your primary focus should be on getting conversations and conveying the right message to all website visitors. Obviously, some website visitors will have different attention spans than other visitors, which is why you have to find the perfect balance in between. You just cannot step up and create
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UNCOVER THE SECRETS OF
RETAINING WEBSITE VISITORS